News
Apr 12, 2014
After the winter many of us have had to endure this year, we wholeheartedly welcome warmer weather and outside activities. How do event marketers fight this additional distraction of “Spring Fever”? More time enjoying the sun could mean less time in front of the screen, which means less time for reading your emails, blog posts, social media posts and Website. Therefore, your message, presentation and timing have to be well thought out and well executed.
Based on Hub Spots Marketing Statistics, Saturdays offer the best click through email rates and 6AM is the highest… more
Apr 12, 2014
After the winter many of us have had to endure this year, we wholeheartedly welcome warmer weather and outside activities. How do event marketers fight this additional distraction of “Spring Fever”? More time enjoying the sun could mean less time in front of the screen, which means less time for reading your emails, blog posts, social media posts and Website. Therefore, your message, presentation and timing have to be well thought out and well executed.
Based on Hub Spots Marketing Statistics, Saturdays offer the best click through email rates and 6AM is the highest… more
Apr 11, 2014
Show organizers and exhibitors always are looking for ways to connect and engage with show attendees. Moreover, show attendees love to win prizes. Scratchd, Inc. out of London, Ontario, has come up with a solution that satisfies everyone.
Scratchd is a digital scratch and win game. They will soon be releasing a spin and win game, as well as a digital peel and win game.
The Scratchd concept focuses on three aspects of customer engagement; acquire, reward, and connect. First, by offering a chance to win a prize, you are able to “acquire” relevant customer data. Data such as… more
Apr 11, 2014
Show organizers and exhibitors always are looking for ways to connect and engage with show attendees. Moreover, show attendees love to win prizes. Scratchd, Inc. out of London, Ontario, has come up with a solution that satisfies everyone.
Scratchd is a digital scratch and win game. They will soon be releasing a spin and win game, as well as a digital peel and win game.
The Scratchd concept focuses on three aspects of customer engagement; acquire, reward, and connect. First, by offering a chance to win a prize, you are able to “acquire” relevant customer data. Data such as… more
Apr 10, 2014
Trade Show News Network will be offering another complimentary webinar in its well-regarded series – “How to Leverage Content Marketing To Grow Your Event”, April 17 at 1 p.m. EST. Sign up HERE.
The one-hour discussion will be moderated by Traci Brown, owner of the Trade Show Institute.
Guest Panelists will include Joe Pulizzi of Content Marketing Institute, Chris Dolnack of the SHOT Show and NSSF.org and Monica Haley of AMT-The Association For Manufacturing Technology.
The Content Marketing Institute defines Content Marketing as a marketing technique of creating and… more
Apr 09, 2014
Have you ever wanted to jet off to London and stay for a few nights? Or how about hobnobbing around Monaco during a four-night stay at the Fairmont Monte Carlo? If you’re more interested in staying local, there’s always a Dallas Cowboys football game and a round of golf too.
All of these experiences and many more items now are available as part of the Center for Exhibition Industry Research Foundation’s Silent Auction.
There are 60 items in all that include more industry-specific items like a 2014 Expo! Expo! IAEE's Annual Meeting Exhibition Full Registration and Hotel… more
Apr 08, 2014
Both Pittsburgh and Vancouver, B.C., have reasons to celebrate recently, with the Pennsylvania city’s convention and visitors bureau posting positive results for last year overall and the Canadian West Coast city’s main venue touting successes as well.
VisitPITTSBURGH unveiled at its April 3 annual meeting that the travel and tourism industry in Allegheny County generated $5.5 billion in spending, supports 39,000 jobs and creates nearly $340 million in tax revenues.
Craig Davis, the bureau’s president and CEO, said that the VisitPITTSBURGH convention sales team… more
Apr 07, 2014
Because of increased exhibit space demand, an additional hall will be used for the second staging of ProWine China, providing 50 percent more space. This exhibition for wines and spirits in China will take place from Nov. 12-14 in the SNIEC exhibition center in Shanghai.
ProWine China will be held alongside FHC China, the country’s leading trade fair for imported food.
The first edition of ProWine China in November 2013 drew 570 wine and spirit producers from 30 nations who presented their products to 7,650 trade visitors from China and Asia.
A number of exhibitors are expanding… more
Apr 07, 2014
The Malaysian International Furniture Fair (MIFF) drew more buyers and record orders at its 20th anniversary edition held March 4-8.
The five-day show had estimated sales of US$892 million and a 6 percent jump in attendees to 19,472 visitors, including 6,171 international buyers from 141 countries and regions.
The turnout of the international and local buyers has created more business opportunities to the 503 exhibitors from 13 countries and regions who were in the Putra World Trade Centre (PWTC) and Matrade Exhibition and Convention Centre (MECC) with their latest range and wide-variety… more
Apr 07, 2014
Messe Frankfurt (HK) Ltd and the Guangdong Toy Association (GDTA) have signed a Letter of Intent to join forces in organizing the Guangzhou International Toy and Hobby Fair and the Guangzhou International Stroller and Baby Product Fair starting in 2015.
Stephan Buurma, managing director of Messe Frankfurt Asia Holding Ltd and a member of the Extended Board of Management of Messe Frankfurt GmbH, said: “Messe Frankfurt is committed to providing diversified quality trade fairs in different markets and have already achieved huge success and recognition with over 30 trade shows in… more
Partner Voices
MGM Resorts is committed to fostering an inclusive and diverse culture, not just among employees and guests but also within its supply chain. The company prioritizes procuring goods and services from businesses owned by minorities, women, veterans, people with disabilities, LGBTQ individuals and those facing economic disadvantages. This commitment is integral to MGM Resorts' global procurement strategy.
Through its voluntary supplier diversity program, MGM Resorts actively identifies and connects certified diverse-owned suppliers to opportunities within its supply chain. The company is on track to spend at least 15% of its biddable procurement with diverse-owned businesses by 2025, demonstrating that supplier diversity is not only a social responsibility but also a strategic business imperative.
Supplier diversity isn’t just the right thing to do – it’s good for business. A diverse supply chain allows access to a broader range of perspectives and experience, helping to drive innovation, entrepreneurship and resilience, while strengthening communities. At MGM Resorts, engaging diverse suppliers ensures best-in-class experiences for guests and clients. Supplier diversity ensures a more resilient supply chain while supporting economic development in the communities in which it operates.
The impact of MGM Resorts' supplier diversity initiatives is significant. In 2023, these efforts supported over 3,500 jobs across more than 30 states, contributed over $214 million in income for diverse-owned businesses and generated more than $62 million in tax revenue. The story extends beyond the numbers – it reflects the tangible benefits brought to small and diverse-owned businesses, fostering economic empowerment in their communities.
MGM Resorts also supports the development and business skills of diverse-owned businesses through investment, mentorship and education. Through the MGM Resorts Supplier Diversity Mentorship Program, the company identifies, mentors and develops diverse-owned businesses to fill its future pipeline, while providing businesses with tools and resources to empower and uplift. Since 2017, the program has successfully graduated 105 diverse-owned businesses and is on track to achieve its goal of 150 graduates by 2025.
MGM Resorts’ commitment to supplier diversity not only enhances its business operations but also plays a crucial role in uplifting communities and fostering economic development. This approach reinforces the idea that diversity is a powerful driver of innovation and resilience, benefiting both the company and the wider community.