Space Sold at AWE Up More Than 20 Percent in 2012
The AsiaWorld-Expo (AWE) has announced another year of business growth with space sold at the venue increasing by more than 20% for a second consecutive year. In total, more than 20 million square feet (1.86 million m2) of venue space was sold in 2012.
Additionally, around 100 inaugural large-scale EXPOtainment events were hosted at the venue this year, which includes large international and regional exhibitions and conferences, corporate banquets, and concerts. Large-scale trade shows hosted at AWE includes the September Hong Kong Jewellery & Gem Fair, Global Sources’ China Sourcing Fairs, ASIA FRUIT LOGISTICA, and Vitafoods Asia.
AWE also reports a number of new large-scale international trade shows and conferences secured for 2013, including GEEE! (Global Electronic Entertainment Expo), China New Energy Vehicle Show, Independent Healthcare Living Conference and Expo, Asia-Pacific Association for International Education 2013 Conference and Exhibition, Airline Retail Conference, USANA Asia Pacific Convention, LINC Asia-Pacific and Future Travel Experience Asia.
Allen Ha, CEO of AsiaWorld-Expo Management Limited, commented, “The success is mainly attributable to the recognition of our brand from various sectors. The use of social media has also successfully made the culture of EXPOtainment become increasingly popular, particularly for the young generation. Moreover, the rising number of Mainland visitors to Hong Kong under the Individual Visit Scheme in recent years has also contributed to our strong business growth. The percentage of Mainland visitors to AWE has surged from 20% in 2006 to 34% in 2010.”