Trade Show News Briefs: Marketplace Events, Moss, FOXDOG, and TPG
A B2C show producer, an exhibition graphics provider, and two experiential event agencies announced major acquisitions, expansions, and partnerships in recent weeks.
POSSIBLE 2025 Leverages Miami Vibes, Cultural Moments in Another Year of Explosive Growth
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The third annual POSSIBLE Miami Marketing Conference & Expo once again descended on Miami Beach’s Fontainebleau hotel April 28-30. There were more than 5,400 attendees, blowing the team’s attendance estimate of 4,500 guests out of the water. Impressively, “66% of our audience was VP level and above,” said Leah Steinhardt, POSSIBLE’s vice president of marketing.
Tech News: Expo CCI Partners with 42Chat, Cvent Acquires Prismm
A full-service general service contractor teamed up with an AI chatbot provider to enhance the event participant experience, while an event tech company recently acquired a virtual event design company.
Building an Effective Event Security Strategy: 9 Takeaways from SISO Webinar
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Trade show security requires more than just hiring guards, setting up checkpoints, and installing cameras––it requires a strategic and adaptable approach.
How to Prove ROI for Trade Shows with Real-Time Spend Intelligence
Trade shows are a significant investment. After the initial sign-up fee, they come with “invisible costs” like booth design, merch, and team travel expenses. The challenge is that, despite significant spending on marketing, sales, and events, it’s difficult to track expenses in real time. Once the effort and investment are made, CFOs often demand to know the ROI, which has historically been hard to quantify.
Trade Show M&A: Hyve Group Expands (Again) in U.S. With Manifest Acquisition
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Following the acquisitions of POSSIBLE and HLTH in the last 12 months, global event organizer Hyve Group has acquired Manifest, a fast-growing, global event for the supply chain and logistics sector, from Connectiv Holdings. The move comes as the U.S.
AI Meets Events: Inside the Launch of Event Copilot
A groundbreaking new tool is entering the event technology space, promising to transform how attendees interact with conferences—and how organizers manage them.
Fanatics Events Hosted WWE’s Largest Fan Experience Yet: What Trade Show Organizers Can Learn
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Think WrestleMania has nothing to offer trade show organizers? Then you have yet to get the inside scoop on Fanatics Events’ WWE World, its second-ever consumer-facing fan experience held in tandem with World Wrestling Entertainment’s annual flagship professional wrestling event, WrestleMania.
Association Update: Women in Exhibitions Sets Summit in London, New Sustainability Tool Debuts, 360 Live Media Expands
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In recent weeks, an event strategy and marketing agency and two key industry associations announced new offerings for trade shows and events.
Women in Exhibitions 2025 World Summit Set For July at Excel London
The REAL ID Deadline Finally is Here. What Show Organizers Need to Know Now
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Remind attendees and exhibitors to bring their REAL IDs or passports when they travel to domestic trade shows beginning today, May 7. Despite numerous delays in the implementation, U.S. travelers must be REAL ID compliant to board domestic flights and access certain federal facilities.
Partner Voices
MGM Resorts is committed to fostering an inclusive and diverse culture, not just among employees and guests but also within its supply chain. The company prioritizes procuring goods and services from businesses owned by minorities, women, veterans, people with disabilities, LGBTQ individuals and those facing economic disadvantages. This commitment is integral to MGM Resorts' global procurement strategy.
Through its voluntary supplier diversity program, MGM Resorts actively identifies and connects certified diverse-owned suppliers to opportunities within its supply chain. The company is on track to spend at least 15% of its biddable procurement with diverse-owned businesses by 2025, demonstrating that supplier diversity is not only a social responsibility but also a strategic business imperative.
Supplier diversity isn’t just the right thing to do – it’s good for business. A diverse supply chain allows access to a broader range of perspectives and experience, helping to drive innovation, entrepreneurship and resilience, while strengthening communities. At MGM Resorts, engaging diverse suppliers ensures best-in-class experiences for guests and clients. Supplier diversity ensures a more resilient supply chain while supporting economic development in the communities in which it operates.
The impact of MGM Resorts' supplier diversity initiatives is significant. In 2023, these efforts supported over 3,500 jobs across more than 30 states, contributed over $214 million in income for diverse-owned businesses and generated more than $62 million in tax revenue. The story extends beyond the numbers – it reflects the tangible benefits brought to small and diverse-owned businesses, fostering economic empowerment in their communities.
MGM Resorts also supports the development and business skills of diverse-owned businesses through investment, mentorship and education. Through the MGM Resorts Supplier Diversity Mentorship Program, the company identifies, mentors and develops diverse-owned businesses to fill its future pipeline, while providing businesses with tools and resources to empower and uplift. Since 2017, the program has successfully graduated 105 diverse-owned businesses and is on track to achieve its goal of 150 graduates by 2025.
MGM Resorts’ commitment to supplier diversity not only enhances its business operations but also plays a crucial role in uplifting communities and fostering economic development. This approach reinforces the idea that diversity is a powerful driver of innovation and resilience, benefiting both the company and the wider community.