Virtual and Hybrid Events Hold the Power to Generate Strong ROI
Professionals have valued in-person events as a reliable way to make connections and network — and 68% of marketers say it’s hard to offer those opportunities in a virtual world.
Professionals have valued in-person events as a reliable way to make connections and network — and 68% of marketers say it’s hard to offer those opportunities in a virtual world.
The influx of new hires and promotions continues unabated at event-related organizations far and wide as the industry prepares itself for a busier 2022. Take a look!
Change cannot be put on people. The best way to instill change is to do it with them. Create it with them. – Lisa Bodell
Employee engagement was once just a good-to-have goal and used to involve tactics to make the employees "feel an emotional connect" around special occasions and conventional team-building activities.
The 2021 TSNN Awards, on tap Dec. 1-2 at the Mohegan Sun in Uncasville, Conn., will honor an incredible group of people and trade shows for leadership, innovation, courage and stepping out of the box during challenging times.
Event technology is continuing to evolve at record speed, with new tools and platforms significantly improving the experience for organizers and attendees. Here are some of the most recent developments.
New York City’s Javits Center may be located in one of the busiest cities in the world, but it’s as green as it gets at this newly expanded facility. The center just unveiled an innovative 200,000-square-foot rooftop that features a glass-enclosed pavilion, an outdoor terrace and a one-acre working farm that is expected to generate up to 40,000 pounds of produce each year for the center’s banquet operations.
The world of corporate events was moving along quite nicely until the advent of COVID-19. But ever-versatile, the industry went online and survived virtually. Now, slowly but surely, in-person events are starting to grow again.
The Biden Administration has set Nov. 8 as the official date the U.S. will reopen its borders to fully vaccinated international visitors arriving by air, land and sea. The news was met with enthusiastic praise from officials throughout the tourism, trade show and event industries.
Remember the good old days when millions of Americans got on planes and went to trade shows in every corner of the country? It was one of the most effective ways for people to connect and get deals done, and it was also an amazing tool for companies to build and promote themselves by giving away branded items that people would take home and use.
Like many of her colleagues in the industry, Michelle Mason “stumbled” into the associations field more than 20 years ago via a temporary staff assistant role at the Chemical Manufacturers Association (now the American Chemistry Council).