Michael Douglas, Business Development Director, manages sales team and business development activity to deliver GenieConnect (www.genie-connect.com) solutions to the global events industry, associations and corporate clients.

Partner Voices

Business success — you may think it’s all about the bottom line, but savvy CEOs like those at Apple, Starbucks and IKEA know otherwise. Although profits play a big role, it’s also important for companies to be socially responsible by considering their impact on the environment, their local economy and their customers. One way that companies can practice corporate social responsibility (CSR) is by incorporating it into company events.