Sarah Hill is a professional blogger and creative content writer. She works as a Marketing Manager at Group Se7en Events , which is leading event planners in London, delivering global meeting and venue finding service.
Modern events accumulate huge amounts of data. Turning that data into an understanding of your audience in order to build attendance can be overwhelming. Fortunately, business analytics tools like CDS’ Data Sense® can do the heavy lifting, combining your different data sources for a detailed view of your event and audience. Introducing the Persona Tree!