Promoting Collaboration to Drive the Pharmacy Sector Forward
As pharmaceutical care moves to a more patient- centred model, it becomes extremely important to ensure an adequate and professional pharmacy practice. Pharmacists, on one hand, need to ensure maximum use of their skills by embarking on a culture of lifelong learning. On the other hand, it becomes evident that all members of the healthcare system need to cooperate to ensure planning, implementation and monitoring of a therapeutic plan that focuses on effective patient outcome. Therefore and following last year’s successful platform, the GCC Pharmaceutical Congress reinforces the importance of collaboration and dialogue amongst policy makers, stakeholders, regulators and pharmaceutical experts. Sharing up-to-date information and highlighting key solutions, the ultimate purpose of the congress is to drive the GCC pharmaceutical sector forward. The congress will include presentations and interactive discussions that will cover key topics such as improving pharmacy practice, reviewing regulations and compliance, supporting excellence through continuous education programs and ensuring medication safety through the use of technology and innovation.