New Monthly Podcast for Events Industry Launching July 15

July 10, 2019

Event professionals are always on the go, and sometimes it can be challenging to keep up with industry news. While we are obviously in favor of news articles, it’s nice to have options. And for those times you’re on a plane, in a car, taking a walk or just needing a break from the computer screen, listening to a podcast can be a great way to learn. 

Paris-based event app and matchmaking platform provider Swapcard is betting that there is a large audience of event professionals out there who would agree. 

As the boundaries between business and consumer marketing continue to blur, podcasts are on the rise. As of June 2019, there are more than 750,000 active podcasts and 30 million podcast episodes available. The majority listen to comedy, education and news. 

podcast

Swapcard’s new monthly podcast for event professionals, “Inside Events,” is set to launch this month with the inaugural episode slated for July 15. The series will be hosted by marketing and event industry professional Megan Powers, principal at Powers of Marketing. Powers also hosts the popular “Making a Marketer” podcast. 

“Having been a podcaster for the last few years, I’ve always enjoyed the shows that were focused on events, so to have the opportunity to host one totally dedicated to the space is exciting,” says Powers, who is also the vice president of communications for MPI’s San Diego chapter. “I’m hoping it will become a go-to show for my peers and colleagues in meetings and events.

Jack Geddes, Swapcard’s acquisition manager, says the goal of the podcast is to provide a valuable resource for the event industry that delivers insights and education for event and meeting organizers on topics such as event tech, marketing, measuring ROI and digital strategy.

“A podcast offers a way for [event pros] to keep up with industry news and acquire new knowledge without having to set aside time to read content,” says Geddes. “They can listen to it while they tend to other aspects of their daily life.”

The first confirmed guests for the show will be Julius Solaris from Event Manager Blog, Nick Borelli of Borelli Strategies and Adam Parry from Event Industry News. 

“There aren’t many podcasts in the meetings and events space, and [those that] do exist don’t really dig into the issues that are having an impact on us all,” says Powers. “It’s important for this particular podcast that we have thought leaders who will help us tackle issues and topics inside our industry.”

Podcast episodes will be available on Swapcard’s Youtube channel in full (audio and, when available, video). Audio only will also be available on iTunes, Spotify and Swapcard’s podcast feed

Interested in being a guest on the show? Contact Swapcard brand content manager Rafaelle Stavisky.

 

Don’t miss any event-related news: Sign up for our weekly e-newsletter HERE and engage with us on TwitterFacebookLinkedIn and Instagram!

Add new comment

Partner Voices
  MGM Resorts is renowned for its exceptional service and diverse venue options across Las Vegas, Detroit, Springfield, National Harbor, Biloxi, and Atlantic City, providing flexible spaces for meetings of any size. Beyond these offerings, MGM Resorts distinguishes itself through a strong commitment to social responsibility and sustainability, making it an ideal choice for your next meeting.  At the core of MGM Resorts' company values is its platform, "Focused on What Matters," dedicated to meeting customer needs while advancing socially responsible practices. This commitment is evident in several key areas:  Protecting Natural Resources  MGM Resorts is home to industry-leading recycling, renewable electricity and water conservation programs. Some highlights include a cogeneration power plant at ARIA, producing ultra-efficient electricity; one of America’s largest contiguous rooftop solar arrays atop the convention center at Mandalay Bay; and onsite wells that provide water for the celebrated Fountains of Bellagio, avoiding reliance on precious Colorado River water. These efforts and many more save on natural resources while boosting attendee satisfaction.  Committed to Community  Always striving to be good neighbors, MGM Resorts works to avoid food waste and combat food insecurity with the Feeding Forward program. In partnership with local food banks, they safely divert unserved food to food insecure members of the community. Since 2016, over 5 million meals have been provided, highlighting MGM Resorts' commitment to minimizing food waste and addressing community needs.  MGM Resorts supports clients in their responsible-meetings efforts, not only with efficient venues but also waste-reducing décor and signage; sustainable food and beverage options; and outreach to help planners communicate sustainability efforts to attendees. What’s more, they offer a Mindful Meetings series that puts attendee wellness first—through fitness and mindfulness activities, and in give-back events with local charity organizations.   Fostering Diversity & Inclusion  To MGM Resorts, a diverse and talented workforce is essential to success. By cultivating innovative strategies that consider multiple perspectives and viewpoints, the company creates an inclusive workplace culture that benefits its employees and community. MGM Resorts takes pride in being a welcoming home for veterans, individuals with disabilities, people from diverse backgrounds, LGBTQ+ community members, and more. This commitment to inclusion is reflected in the company's recruitment and hiring practices and its social responsibility initiatives. From the workplace to the community, MGM Resorts' commitment to diversity, equity and inclusion remains unwavering, and its efforts continue to create a more equitable and sustainable world for all.  MGM Resorts offers unparalleled service and venue options while standing out for its proactive approach to sustainability and community engagement. Choosing MGM Resorts for your next meeting means aligning with a company that values social responsibility, efficiency, and attendee satisfaction, ensuring a meaningful and impactful event experience.