Retail Sports Show ISPO Beijing 2013 Sets New Records
Messe Muenchen’s ISPO Beijing 2013, for the retail sports industry, broke several records when it recently ran at the China National Convention Center in Beijing
"ISPO BEIJING 2013 has confirmed that this emerging market has a consumer that desires quality products reflecting the modern Asian lifestyle,” said Klaus Dittrich, Chairman and CEO of Messe Muenchen.
We are proud to be contributing to this dynamic future by providing such a successful business and trend platform."
The show broke all of its previous records, with more than 27,800 industry professionalsm, a 14-percdent increase, compared with last year; exhibitors saw an 18-percent increase; there 567 brands, a 10-percent increase; and the showfloor spanned 40.000 sqaure meters of exhibit space, a 14-percent increase, compared with the year before.
This represents double-digit growth across the board and further expands its position as the leading sports business platform in the Asia-Pacific territories, according to show organizers.
There also was a large international presence, with groups representing Italy, Austria, France and Scandinavia.
Action Sports, represented by major brands such as Burton, and Outdoor, represented by brands such as Fjällräven, BlackYak and Mammu, both are growth segments in the China market.
Major player Adidas also marked its first appearance at this year’s market.
Attendees had the opportunity to go to three conferences - 2013 China Sports Fashion, 2013 China Outdoor Industry Forum or the Asian Pacific Snow Conference – that covered topics ranging from product research and development through to resort management and the cross-platform opportunities of destination appeal.
"ISPO BEIJING is an essential compass determining the direction of the Asian sports market. The trade show illuminates trends such as outdoor sports, covers fashion, production methods and winter sports infrastructures,” Dittrich said.
He added, “Due to our services, visitors are able to test product innovations to their hearts’ content. This wide spectrum and a promising market are the cause for ISPO BEIJING’s rapid growth