News

Jul 22, 2019
AMR International, a global strategy consultancy specializing in events, has released a new white paper entitled, “The U.S. Exhibitions Industry: Developments and Opportunities for Organizers.” The five-page report explores the industry’s performance, as well as the evolving needs of attendees and exhibitors. Among the notable topics discussed in the white paper: The U.S. exhibitions market remains attractive, with forecast growth continuing at 3.5 percent CAGR through 2022* A 3-percent decline in attendee numbers across the sector in 2017* signals a timely warning to the market that… more
Jul 19, 2019
Greater Columbus Convention Center, managed by SMG, is now Certified Sensory Inclusive — the first convention in the convention center to earn this certification. KultureCity, which issues the certification, is a non-profit organization based in Birmingham, Alabama, that works toward creating sensory-inclusive venues. It’s meant to assist individuals with sensory challenges, such as those with autism, dementia, PTSD and similar health concerns, navigate such venues often affected by excess noise.  Sensory-sensitive guests of the GCCC can now enjoy events in the venue, thanks to this effort… more
Jul 18, 2019
Connect Travel is gearing up to launch Connect THRIVE Summit, a global conference focused on community development through LGBTQ travel, sports and entertainment. Taking place Oct. 3-5 at Parc 55 hotel in San Francisco, the event is expected to attract more than 300 attendees, including representatives from destination marketing organizations; sports councils; sports planners; resorts and hotels; attractions; domestic and international tour operators and travel agents; sports rights holders; meeting planners; and media, marketers and brands. According to Will Seccombe, president of Connect… more
Jul 18, 2019
Cloud-based association management software company MemberSuite, based in Atlanta, has acquired Event Farm, an event engagement software company with offices in Santa Monica, California, and Washington, D.C. Event Farm’s event management and CMS platform will be integrated into MemberSuite’s AMS, giving event planners in the nonprofit world a new tool with double functionality. The company's extensive list of high-profile clients (it has provided services to 38 Fortune 100 businesses) was attractive to MemberSuite, as was its software that helps companies understand attendee engagement… more
Jul 17, 2019
To help draw attention to the serious issue of human trafficking, ECPAT-USA, part of ECPAT International — a global network working to eradicate sexual exploitation of children — is launching a new campaign called 20BY20. The year-long initiative aims to train 20,000 business events professionals on what they can do to prevent and respond to human trafficking by July 2020. It officially kicks off on July 30, coinciding with World Day Against Trafficking in Persons, an awareness day designated by the United Nations.  Participation by the business events community is especially important, as… more
Jul 17, 2019
Center for Exhibition Industry Research has released the third report in its Head of Marketing Insights Series, entitled Overcoming Non-Exhibitor Objections. The report provides insights and ideas for how B2B exhibition management and exhibit sales teams can not only overcome barriers when making the case for exhibiting at their trade shows, but also formulate strategies for gaining new exhibitors. “Overcoming prospect objections is an ongoing challenge,” said Cathy Breden, CEO of CEIR. “This report identifies how to minimize objections through offering the right event content and deploying… more
Jul 16, 2019
Premium exhibitor profiles are a valuable tool within your event technology solution. Frankly, if your solution doesn’t offer an option for premium exhibitor profiles, it may be time to look for a new one. This is because your event may be missing out on thousands in unrecognized revenue from the sale of these digital add-ons.   First, what is a premium exhibitor profile? It is an upgraded profile for companies who are exhibiting at your event and it provides deeper insight than a traditional option. Your event may have a printed show program for their attendees. Within that show program,… more
Jul 16, 2019
IMEX America, IMEX’s worldwide exhibition for incentive travel, meetings and events, will be held Sept. 10–12 at the Sands Expo and Convention Center in Las Vegas. Now in its ninth year, IMEX America will bring together 4,000 buyers and 3,500 suppliers from across the events industry and around the world.  The IMEX Group’s aim is to unite and advance the meetings industry through education, innovation, and fostering connections and at its event, provides multiple opportunities for those interactions to happen. Each year, IMEX America features an annual talking point that explores a single… more
Jul 11, 2019
Seattle is in the midst of a growth spurt. Population-wise, the city has made the top five fastest-growing U.S. cities list for the past several years. In the past two years, eight new hotels have added 2,200 rooms to the city’s downtown area alone, according to Visit Seattle. And the Washington State Convention Center’s expansion will continue to fuel the city’s growth, opening up opportunities for mid-size conventions that are too large for the existing space.   Workers broke ground on WSCC’s new multi-level convention building, The Summit, in August 2018. It’s expected to be completed by… more
Jul 11, 2019
While some industries tend to slow down in the summer, apparently the trade show industry hasn’t gotten the memo. A host of event organizers, vendors and venues have been busily forming new business partnerships and extending existing ones. Here are a few highlights: U.S. B2B trade show operator Emerald Expositions has signed a deal with event research firm Explori to join the Explori research platform, which allows global event organizers, agencies and marketers to capture event audience feedback from any market in any language.  “Explori works with over 2,700 trade, consumer and corporate… more