News

Apr 01, 2016
In the 1940s, department stores were the primary retailers of most every item for daily life, including stationery and writing instruments. Tessie Goldwater, a buyer for May’s Department Stores, regularly attended gift shows in New York and Chicago, but felt there was a need for a more specialized paper goods show. She approached Bill Little at George Little Management (now part of Emerald Expositions), urging that stationery, custom invitations, pens and related goods be given their own event. In 1945, the first New York Stationery Show was held in the New Yorker Hotel. While… more
Mar 31, 2016
The 2016 World of Asphalt Show & Conference and AGG1 Academy & Expo broke a trio of records – attendance, number of exhibitors and attendees taking part in the education – when its recent show wrapped up March 22-24 in Nashville, Tenn. Record registered attendance of more than 9,000 is 18 percent more than the record-setting 2015 shows and 38 percent growth, compared with 2013. Attendees came from all 50 states, nine of the 10 Canadian provinces and more than 60 other countries worldwide; 30 percent were company presidents/owners, vice presidents, general managers or chief financial… more
Mar 31, 2016
The Las Vegas Convention and Visitors Authority (LVCVA) launched a Virtual Reality Companion app that helps transport trade show delegates and would-be visitors alike to popular attractions in the No. 1 city for top trade shows in the U.S. Now, taking a tour of the Grand Canyon, riding in a gondola at the Venetian Resort Hotel Casino or taking a zipline through the downtown streets is possible from anywhere in the world. The LVCVA showcased virtual reality through Oculus Rift, a technology company that builds and distributes virtual reality head-mounted display units that allow users to have… more
Mar 30, 2016
By Elizabeth Johnson ‘Branding’ is perhaps the most commonly used, but most commonly misunderstood, word in business. Reactions to brands, such as Coca-Cola or Apple, are immediate. An organization or product with a strong brand may compel people to instantly think of its logo, or tagline or jingle. A brand, by definition is all of those things and more - it’s everything we think about a particular organization or product. A strong event brand offers its audiences a promise on the value it will deliver. And then, it uses communications tools to deliver the message of that promise.  A… more
Mar 22, 2016
After a trio of terrorist bombings rocked the Belgian capital, two at Brussels’ airport and another at a metro station, the city’s main exhibition venue – Brussels Expo – announced several shows scheduled in the building were canceled. A note on the venue’s Web site stated: “Due to the exceptional circumstances in Brussels, the PRS Europe Show of today and tomorrow is canceled. The Autotechnica show will not open this Tuesday and Thursday. INFOSECURITY and FOROM FOR THE FUTURE also are canceled. Thank you for your understanding. The Autotechnica show, organized by i-ONE and Traxio, was about… more
Mar 21, 2016
The Electronic Software Association’s E3 Expo won’t have some key gaming companies on the showfloor – such as EA and Activision – when the show opens its doors in June at the Los Angeles Convention Center. The game publishers, instead, are opting for smaller, public-focused events. Other companies, including Wargaming and Disney Interactive, also have decided to skip booths at the show this year, prompting rumors that maybe the show would change its rules and allow the public to attend. Not so fast, according to Dan Hewitt, ESA’s vice president of Media Relations and Event Management. “The… more
Mar 18, 2016
One hundred and eighty-seven years hardly is a nice round number, so the Pennsylvania Flower Show (founded in 1829) is sharing the stage with the relative youngster National Park Service, celebrating its sweet 100. “The Pennsylvania Horticultural Society is honored that the Philadelphia Flower Show has been chosen by the National Park Service as a centennial event marking this amazing milestone,” said Sam Lemheney, PHS Chief of Shows & Events. The centennial celebrations formed this year's theme "Explore America" at the show, which ran March 5-13 at the Pennsylvania Convention Center, and… more
Mar 15, 2016
The 2016 Natural Products Expo West, with more than 3,000 exhibitors, 1.1 million gross square feet of exhibitor space and 77,000 -plus attendees on hand, filled every square inch of space when it was held March 9-13 at the Anaheim Convention Center. Looking to add more space with the convention center expansion underway, parking and traffic were difficult, but show organizers worked to keep attendees informed.   “We have done quite a bit of pre-communication to keep attendees on track and moving,” said Adam Andersen, managing director at newly branded New Hope Network.  He added, “… more
Mar 10, 2016
Trade Show News Network has named Atlantic City, N.J., as the host city for the 7th Annual 2016 TSNN Awards: Celebrating Trade Show Excellence. As the premiere awards program in the trade show industry celebrating fastest-growing shows, more than 50 show organizers will be feted during the three-day weekend event Oct. 28-30 (www.T-awards.com).  “We are very excited to bring the 2016 TSNN Awards to Atlantic City,” said TSNN President Rachel Wimberly. “Atlantic City has a really exciting convention center/hotel package, as well as incredible restaurants and entertainment options that will… more
Mar 08, 2016
Walking the aisles of the EXHIBITORLive! 2016 showfloor at the Mandalay Bay Convention Center in Las Vegas last week can best be described as awe-inspiring, enlightening and engaging. There are literally row after row of beautiful booths, with not only all the bells and whistles of the actual construction being shown off, but also some truly unique examples of experiential marketing to grab the attention of attendees walking by. As the trade show for trade shows, EXHIBITORLive!’s showfloor and sessions are attended primarily by exhibit managers ranging from small companies with maybe a few… more