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Jul 12, 2018
etouches is now known as Aventri, a new name that stems from three ideas: avenue, events and entry. The rebrand combines these three elements as part of the company’s continuing effort to transform the event experience through products, people and innovation. Aventri’s new tagline “Connect Better” reflects the company’s mission to foster deeper relationships with event, meeting and strategic marketing professionals and enable them to create deeper and more meaningful relationships with their own networks.  “Our rebranding project was ignited by the desire to take our former name and… more
Jul 10, 2018
Concept3D, creator of immersive online experiences with 3D modeling, interactive maps and VR-enabled virtual tour software, has launched Tour Builder, a new self-service platform that allows anyone to create, manage and share their own VR-enabled virtual tours. Described by the company as “dead simple” to use, Tour Builder taps into Concept3D’s experience of building the robust content management system (CMS) that powers the company’s interactive 3D maps and premium virtual tour system used by a wide range of industries including convention centers and event venues, data centers, hospitals,… more
Jul 06, 2018
In an effort to better serve the fashion industry, WWDMAGIC, a subsidiary of UBM Fashion Group and the largest showcase of women’s apparel and accessories, has formed a strategic partnership with online B2B fashion marketplace, NHN Global Inc., doing business as FashionGo.  Known as one of the fastest growing global e-commerce platforms, FashionGo connects wholesale vendors and retail buyers from the around the world, offering buyers 24/7 access to its vast collection of wholesale fashion where they can shop the latest trends at the best prices.  This pairing of two leaders in their… more
Jul 03, 2018
Community Brands, a provider of cloud-based software solutions for associations, nonprofits, schools and faith-based groups, has entered into a partnership with Pathable, provider of mobile event apps, conference apps and websites for meetings, conferences and trade shows.  Following Community Brands’ recent acquisition of event technology company, Expo Logic, the new partnership with Pathable and its mobile event app technology is designed to further strengthen the Community Brands event management suite as an end-to-end solution while enabling organizations to improve the event attendee… more
Jun 28, 2018
The Hospitality Industry Technology Exposition and Conference (HITEC) recently wrapped up its highest-attended North American event in its association’s 65-year history. The annual event, which took place June 18-21 at the George R. Brown Convention Center in Houston, Texas, attracted more than 6,650 hospitality financial and technology professionals seeking to learn how to integrate the latest technologies in the hospitality space. Produced annually by the Hospitality Financial and Technology Professionals (HFTP), HITEC is known as the world’s largest and oldest hospitality technology… more
Jun 27, 2018
Holistic events cloud, Bizzabo, which enables B2B events throughout the globe, has processed more than $100 million in gross paid registrations for its customers, with $47 million of the total ticket sales taking place in the past six months alone.  The company’s major growth milestone also coincides with recent news that Bizzabo has exceeded annual recurring revenue by more than 200 percent in size over the past year, demonstrating growth both in the company and the market demand for its Events Cloud, designed to manage professional events from end-to-end. “Marketing leaders continue to… more
Jun 21, 2018
Video creation, management and streaming solutions provider, Sonic Foundry, has launched Mediasite Connect, a secure online YouTube-type portal designed to provide everything event marketers need for a successful online event experience, including e-commerce tools, live chat, registration and social streaming. Designed to be an out-of-the-box, one-stop-shop solution, Mediasite Connect’s secure online portal allows remote event attendees to register, pay for, watch, engage with and share video content with ease.  “Using streaming video to engage in-person and remote attendees is important,… more
Jun 19, 2018
With the help of 3D printers and laser cutters, MakeLab takes the ordinary and turns it into the extraordinary. The Toronto-based company sends its staff around the world, providing cutting-edge, interactive event experiences that leverage the power of technology. The studio has executed custom interactives for companies across a number of market segments, including automotive, cosmetics, technology and creative agencies.  “We have not seen any industry that isn't interested in these kinds of things,” said Jonathan Moneta, MakeLab founder and creative director.  MakeLab’s tech activations… more
Jun 15, 2018
The Palm Springs Convention Center has launched the Concept3Dinteractive 3D map and virtual tour platform, designed to bring the Southern California desert facility into the digital world while serving as a helpful and immersive resource for meeting and event planners.  “We’re proud to welcome the Palm Springs Convention Center to the Concept3D family and to see how this unique event space has come to life online,” said Chris Munz, vice president of business development for Concept3D, provider of immersive online experiences with 3D modeling, interactive maps and virtual reality-enabled… more
Jun 12, 2018
Most event technology is sold through business-to-business (B2B) channels. However, B2B sales processes can take more time than some planners have for smaller events.   To help ease the process, etouches is selling its LOOPD Smart Tags and mobile event apps on a new online store as well as on Facebook, Instagram and Pinterest. This new low-touch sales model presents a unique way for event professionals to purchase enterprise event technology. The LOOPD Smart Tag enables attendees to network at an event without worrying about lead scanners, business cards or session check-ins. Acting as a… more