Four Tech Companies to Compete in “Event Innovation Battlefield” at SISO Executive Conference 2013
July 27, 2013
Four companies, each representing breakthrough event tech or thought-leading concepts, will present their product to Society of Independent Show Organizers (SISO) Executive Conference 2013 attendees. Following a critique and vote, one winner will be chosen at the event, which is on tap Aug. 6-8 at the Walter E. Washington (D.C.) Convention Center.
“The competing companies all present viable, actionable solutions to improve event strategies,” said Lew Shomer, executive director of SISO. “We are very excited to see how each will fare on the Battlefield.”
The businesses presenting their products are 1 Track, Eventley, Picatic and RevenuePath.
1Track is a new technology solution that drives engagement at tradeshows. The attendees use the 1Track mobile app to capture products and items of interest at different vendors. 1Track pulls together mobile, social and big-data technologies to make a tradeshow more engaging and valuable for all participants.
Eventley is an engagement platform for business events. Eventley helps event marketing and sales teams get closer to their prospects and customers and drive "Return on Event." With their single, integrated event platform, Eventley allows event marketers to focus on engaging attendees with matching logic, social and mobile tools.
Picatic is a crowdfunding and traditional ticketing and registration platform. Picatic crowdfunding platform affords event organizers the ability to test new tracks of events; or the ability to create events within an event without risk. Ticket buyers are given an opportunity to make their favorite events happen by pledging funding towards an event. Picatic's FairPay is a solution for event planners to create, promote, sell and manage events at a cost determined by the event planner.
RevenuePath knows that the digital audience is always larger than the in-show audience, and now sponsors, exhibitors or anyone interested can advertise to this total event audience as they surf the web.
The company that wins the Battlefield will have the opportunity to be mentored by SISO leaders and gain access to some of the largest companies in the event industry.
Likewise, the champions will receive recognition through the SISO Web site and the event industry press.
This award will allow start-ups to gain a strong foothold in the marketplace. SISO’s expectation is that their acknowledgement of the winning company as an influential thought leader will substantiate the winner’s credibility, validate their ideas and differentiate them from their competition, according to SISO officials.
Click HERE for more information on the SISO Executive Conference 2013.
Partner Voices
Just when it seems like Las Vegas can’t get any bigger, brighter or more exciting for groups, MGM Resorts raises the bar again. The company continues to invest and innovate across its portfolio of Las Vegas resorts, with new attractions and upgraded experiences for attendees of all interests.
Remodeled Guest Rooms
MGM Grand is the largest single hotel in the world with over 5,000 guest rooms and an 850,000-square-foot conference center. It is home to the newly remodeled MGM Grand Studio Tower—700 reimagined guest rooms with a fun mid-century vibe. Nearby, the iconic New York-New York Las Vegas Hotel & Casino recently completed a $63M redesign and remodel of its 1,830 guest rooms and 155 suites.
Down the street, Bellagio Las Vegas is sporting renovated rooms in the Spa Tower with sunrise-inspired decor and luxurious soaking tubs in Premier King rooms after a $110-million transformation.
Reinvented Luxury Experiences
The Luxury Meetings District, made up of Bellagio Las Vegas, ARIA Resort & Casino, Vdara Hotel & Spa, The Cosmopolitan of Las Vegas, Park MGM and NoMad Las Vegas, is now more connected than ever before. A new interior walkway opened this October for a seamless attendee experience – connecting Vdara, Bellagio, and The Cosmopolitan of Las Vegas, guests can now walk from Park MGM to Bellagio in around 15 minutes.
New on the scene in the Luxury Meetings District is Cathedrale at ARIA, TAO Group’s upscale establishment specializing in exquisite French-Mediterranean cuisine offering elevated private dining experiences that opened in May.
Heralded by World’s Best 50 Restaurants, GQ and VOGUE, LPM at The Cosmopolitan of Las Vegas is opening this fall and will deliver its signature spontaneity and imaginative celebration of France’s Mediterranean cuisine, art, and culture to the unique luxury resort in impeccable fashion.
A “New Wave for Mandalay Bay
A new wave of enhancements and experiences has arrived at Mandalay Bay Resort and Casino, including Flanker Kitchen + Sports Bar, an 8,445-square-foot restaurant that opened this June, perfect for pre- and post-game eats and drinks. Event planner’s favorite, Chef Michael Mina’s StripSteak, received a full renovation and now includes one of the largest private dining rooms on The Strip. Retro by Voltaggio debuts a one-year residency with a fun take on pop culture of the 80s and 90s with classic American dishes. An exciting addition planned for 2024 is Swingers, a 40,000-square-foot oasis of street food, miniature golf and art at Mandalay Bay.
Most exciting for meeting planners, the 2.1 million-square-foot Mandalay Bay Convention Center is undergoing a complete refresh, with lightened space, added eye-catching art, and improved technology infrastructure for even more flexible space. Energy-efficient digital signage now leads the way with faster internet speeds and new AV options.
From renovated guest rooms and meeting spaces to celebrated dining options and dedicated teams, MGM Resorts is dedicated to delivering exceptional and innovative meeting experiences.
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