Song Heo is the Senior Vice President of OOH Media Strategy for EMC Outdoor. When not thinking about innovative solutions for effective event and Out of Home advertising campaigns, Song enjoys talking about all things food, history and politics, music and pop culture.
VisitDallas, the sales and marketing organization for the city of Dallas, is a pioneer in the destination marketing organization (DMO) space, leading the way in shaping the visitor experience for travelers of all kinds. The most progressive DMOs are developing new partnerships with local organizations to improve the destination experience. VisitDallas, for example, developed the Margarita Mile by creating a collection of top bars and restaurants that each celebrate the frosty cocktail in innovative ways.