PCMA and CEMA Team Up to Offer COVID-19 Education Webinars

March 9, 2020

At Convening Leaders in January, PCMA announced a strategic partnership with CEMA. As one of their first joint projects, the two associations have planned a series of interactive webinars to educate the industry on the novel coronavirus, what to expect, how to prepare, and how to react.

“CEMA is proud to partner with PCMA to bring timely and actionable insights on COVID-19 to the event marketing community,” says CEMA President and CEO Kimberley Gishler.  

She continues, “The PCMA webinars cover a range of useful topics from scientific fact, to risk management and contractual preparedness, to response, communications and recovery during and after a major disruption. We will continue to explore new topics with PCMA as COVID-19 evolves and look to collaborate with them on helping our event marketing colleagues remain resilient during this crisis.”

Gishler says that CEMA is working with partners PCMA and the Events Industry Council (EIC), as well as other peer organizations, to ensure coherent information flow across the event marketing industry. 

“What we can do about this issue is arm ourselves with facts, seek expert advice and share those among our community so that every event marketing professional has the best available information to help them decide if and how this issue impacts their event audiences and plans,” she says.

COVID-19 Educational Webinar Schedule

*Update: Please be advised that our 3/19 webinar, "Lessons Learned from Toronto's SARS Outbreak," has been postponed and will be rescheduled. Our apologies for the shift in plans — we will make sure the new date is posted as soon as we have the information.  

PCMA has declared helping the global business events industry navigate the challenges presented by the COVID-19 outbreak to be its top industry priority. Anyone interested in supporting the association's plan is invited to reach out to PCMA President and CEO Sherrif Karamat.

 

Visit our Event Industry Coronavirus Resources page for a list of industry resources and information on COVID-19.

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HERE, hosting responsible meetings and caring for our communities are top priorities. Through its 'Focused on What Matters: Embracing Humanity and Protecting the Planet' philosophy, MGM Resorts commits to creating a more sustainable future, while striving to make an impact in the lives of employees, guests, and the communities in which it operates. Water Stewardship Efforts MGM Resorts understands the importance of using water efficiently, especially in the desert destination of Las Vegas. Conserving water has always been part of the mission, but MGM Resorts has expanded its ambition into water stewardship. In 2022, MGM Resorts President and CEO Bill Hornbuckle signed the CEO Water Mandate—a UN Global Compact initiative mobilizing business leaders to advance water stewardship. MGM Resorts International was the first gaming company to take this important step. MGM Resorts replaced 200,000 square feet of real grass with drought-tolerant landscaping in Las Vegas. MGM Resorts pledges to reduce water withdrawal intensity by 33% by 2025 and by 35% by 2030. From 2007-2021, use of more than 5.6 billion gallons of water was avoided because of conservation efforts. Caring for One Another MGM Resorts’ Food Donations Program collects and preserves unserved food from conventions held at MGM Resorts properties, then safely donates to food insecure people in the community. Since the program’s launch in 2016, more than 3.7 million meals toward a 2025 goal of 5 million meals have been donated into the community. Donations include: Unserved perishable prepared foods from events Perishable unprepared food from MGM Resorts’ kitchens Nonperishable food items from minibars and warehouses The collaboration with Southern Nevada’s primary food bank, Three Square, has developed the infrastructure needed to safely collect, transport, and store food from MGM Resorts properties in Las Vegas, reducing food waste while serving the community. Fostering Diversity and Inclusion To MGM Resorts, a diverse and talented workforce is essential to success. By cultivating innovative strategies that consider multiple perspectives and viewpoints, the company creates an inclusive workplace culture that benefits its employees and community. MGM Resorts takes pride in being a welcoming home for veterans, individuals with disabilities, people from diverse backgrounds, LGBTQ+ community members, and more. This commitment to inclusion is reflected in the company's recruitment and hiring practices and its social responsibility initiatives. From the workplace to the community, MGM Resorts' commitment to diversity, equity and inclusion remains unwavering, and its efforts continue to create a more equitable and sustainable world for all. MGM Resorts understands its responsibility to contribute to the social and economic progress of the communities in which it operates. HERE, we embrace humanity.